PGB Latam (2024)

11th Edition

R$ 10.990,00

The Latam edition brings full details about their behavior and consuming habits of gamers in Brazil, Mexico, Argentina, Chile, and Colombia.

In this edition, you will find:

1. Full report of data and analyses of the PGB 2022

2. 3 accesses to PGB Data Insights

Check out below all the information
that is part of this version:

AUDIENCE PROFILE

Demographic
Age Group
Socio-economic Group
Gender
Household Income
Gamer Persona (Hardcore & Casual)
Race

PLATFORMS

Behavior and consumption of games
Games (knowledge and experience)
Preferred platform
Frequency and time playing
Platforms and type of content
Online Experience
Subscription Services
Advertising in games
Experience and moment of purchase
Stores where they buy games and accessories
Types of expenses with games
Activities beyond gaming
Brands (knowledge, ownership, and experience)
Virtual Reality

GENERAL INTERESTS

The impact of the Covid-19 Pandemic
Financial Education
Cryptocurrencies, NFT, and knowledge of pay-to-earn games
Accessibility in games
Metaverse: behavior, consumption, and engagement

CONSUMING HABITS

Activities while playing
Consumption of products
Streaming Platforms (Video and Music)
Activities while at home
Genres of Movies, TV Shows, and Books
Type of consumption and channels (news, influencers, and others)
Sporting Habits
Consumption of Traditional Sports
Food Routine

PGB Data Insights

All the data collected by PGB 2022 Latam will be available on an exclusive platform. On PGB Data Insights Latam, it is possible to cross-reference data, making it possible to create new analyses, according to your needs and business strategy.

PGB Data Insights Latam is in its 2.0 version, introducing global filters such as: player profiles (hardcore and casual), gender, age group, preferred platform, and region. There are more than 20 dashboards, which will be made available throughout 2022, according to the calendar of exclusive reports. Here are the main data dashboards:

IMPORTANT: access will only be available until March/2023

PGB Latam (2024)

11th Edition

In this edition, you will find:

Check out below all the information
that is part of this version:

PGB Data Insights

Check the PGB 2022 calendar

Fale com nossos especialista

PGB Latam (2024)

11th Edition

In this edition, you will find:

Check out below all the information that is part of this version:

PGB Data Insights

Check the PGB 2022 calendar

Fale com nossos especialista

Check out below all the information
that is part of this version: